Happy 60th Anniversary, SEGA!

Sixty years ago on June 3 1960, Nihon Goraku Bussan, a distributor of Rock-Ola jukeboxes, was established. The company was one of two created as a successor to Service Games, Japan, and was run by American salesman Richard Stewart. Service Games itself was established by Stewart as a distribution arm for the company he was a salesman for, Service Games, Hawaii, which was a company that specialized in selling coin operated amusement devices on US military bases. Nihon Goraku Bussan would acquire Service Games, Japan’s other successor, Nihon Kikai Seizo, four years later, before merging with Rosen Enterprises in 1965 and formerly becoming SEGA Enterprises. Continue reading Happy 60th Anniversary, SEGA!

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