SEGA celebrated its 59th anniversary yesterday in style, publishing a flashy new corporate video that recalls the company’s history and promises plenty of exciting projects for the future – alongside a pledge to earn its status as a ‘game changer’ in the entertainment industry. Continue reading SEGA Reveals 59th Anniversary ‘Vision’, Vows To Be A ‘Game Changer’
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No sooner has the ink dried on the deal between SEGA and Sammy to merge companies, has the House of Sonic had to issue a denial on several fronts of rumours that both Electronic Arts and Microsoft are planning a takeover.
Continue reading SEGA Denies Rumours of Buyout From EA and Microsoft
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Things have just been a rollercoaster for SEGA lately, haven’t they? After rumours of buyouts, following a split from its parent company, it’s being reported that it will fully merge with Japanese pachinko company Sammy from October 1.
Continue reading SEGA And Pachinko Maker Sammy Announce Merger
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As we recently reported, there has been a shake-up at SEGA America. Following this, SEGA’s CEO Tetsu Kayama has announced a new “five tier” strategy for its game releases. In this plan, the Sonic the Hedgehog could see more spin-offs to help support the main franchise.
Continue reading SEGA Plans More Sonic Side-Stories and Spin-Offs
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Recent moves from SEGA’s corporate team suggest that it may soon be parting ways with its parent company, CSK. According to a news story on IGN, the House of Sonic has plans to sell its majority stake in CSK by the end of the fiscal year, and there are analyst predictions that CSK will soon sell its SEGA shares in kind.
Continue reading SEGA Seemingly Separating From Parent Company CSK
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