Is It Time For The Sonic Franchise To Let Go Of Archie Comics?

We’ve been down this road last year. Delays, rumors of cancellations, ACTUAL cancellations (Mega Man, Sonic Boom) and a publisher that seems to be doing everything it possibly can to stay relevant while rumors of fighting and inner turmoil are going on within it’s offices. With a ton of characters that can no longer be used, a world that was reset but not fully rebooted and with Archie no longer allowing subscriptions to either Sonic books, we may be seeing the end of an era. But the question is….could this be a good thing? Is it time for the Sonic franchise to leave Archie and be refreshed with a new publisher?

Reason #1: Archie is focusing on Archie

Archie’s primary focus right now is on the Archie brand itself. The reboot of the Archie series using a more modern comic art style and shifting away from the classic look (outside of digests) has actually been fairly successful for them. Archie, Jughead and other books are now outselling Sonic rather than the other way around and their profits are up. Not only that, but they’re heavily focused on promoting the new CW show “Riverdale” based on the Archie characters which had a soft, but decent debut in the ratings, but has been slowly dropping since. Because of this, it seems like Sonic is taking a back seat to their top brand.

Reason #2: Past creators and lawsuits

Without naming very obvious names, Archie comics can’t use a large amount of past Sonic characters because of legal issues. This is main reason for the soft reboot of the series three years ago. In some cases, I believe those creators to be in the wrong. While in other cases, I feel them to be very much in the right. Let’s be honest, Archie hasn’t  exactly done right by a lot of former creators, including the one they took their classic art style from. And just when you think everything’s been all settled and done, another creator comes in, staking a claim. Then there’s Archie offering reprints of old issues featuring creator-owned characters online which has caused even more controversy. At this point, it may be better for Archie to let Sonic go and avoid the hassle.

Reason #3: It’s gotten a bit stale

Now, this is just my personal opinion (and I know I’m gonna get a ton of comments on this one). When the first Mega Man/Sonic crossover was done, Archie did a soft reboot of Sonic with a long, long, too friggin’ long story known as “The World Adventure”, based off of the game “Sonic Unleashed”. For three full years, from September of 2013 up to October of 2016, we have been going through one very long story line with branching arcs along the way to build up a new world with new lands and new characters.

And at times, it was starting to bore me.

Here’s the thing: when I first heard about the soft reboot, I was elated! Finally, a chance to get rid of all the excess baggage and back story that has dragged down the book over time. We could focus on the main SegaSonic cast and build up their own back stories while slowly showing some new lands in this new world. While we were introduced to new worlds, we were also introduced to a lot of new characters with their own back stories. Suddenly, the world was cluttered again. SegaSonic already has a ton of characters, did we really need to have a bunch of new ones? I love some of the new arcs (“Champions” was fantastic) and some of the new characters like Thunderbolt and Relic, but after twenty years of Sonic traveling the globe to keep the Acorn kingdom safe, this was the opportunity to take the series in a bold new direction and instead, it does its best to fill the void of old characters as quickly as possible while telling an over-arching story that takes three…..years to finish. It may be new, but it doesn’t feel very fresh. This is no fault of writer Ian Flynn or the very talented artists, it  just feels to me like it’s been going in circles for a long, long time.

So if rumors hold up and Archie lets go of the Sonic license, where should Sonic go? There only two real choices Sega should take IMO.

Boom Studios

Boom has not only done some of their own kid-friendly indie titles like the Lumberjanes, but Cartoon Network’s biggest properties like Adventure Time, Steven Universe, Over the Garden Wall, Regular Show and classic Sunday funnies franchises like Garfield and Peanuts. While I don’t know how well Sonic would do here, I could see Sega splitting the franchises and adding Sonic Boom with the Cartoon Network lineup. That said, I think there’s only one true place for Sonic after Archie and that’s…

IDW

Home of: Godzilla (okay, not kid-friendly but I love Godzilla), Skylanders, My Little Pony, Star Trek, G.I. Joe, Transformers, Disney Comics, Teenage Mutant Ninja Turtles, and more, IDW has some of the biggest franchises under the sun with some of the best talent working in comics today! This right here is where I’d like to see the Sonic franchise head with a new take and a fresh perspective, Both Boom and IDW tend to sell better in direct markets than Archie nowadays and think of the possible crossovers! Just surfing the forums alone, I know there’s probably a ton of people out there that would love to see a Sonic/My Little Pony Crossover. Heck, how about Sonic and crew visiting Spyro and the world of Skylanders?

The Sonic comic franchise had been around for over twenty years and deserves better than to be constantly delayed, have subscriptions halted and be tied up in lawsuits. In my opinion, it’s time for Sonic to break free of Archie and run a blazing trail on fresh, new ground.

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