Sonic Team Reveals New Animated Studio Logo

Alongside the latest TGS Trailer for Sonic Frontiers last week, Sonic Team revealed a new animated logo bump. The 5-second clip shows the titular blue streak collecting rings as the trail forms the Sonic Team logo.

In an official blog post on Sonic Channel, producer and creative director Kazuyuki Hoshino optimistically touts the studio’s staff and legacy:

The Sonic Team is full of energy and motivation, consisting of veteran team members, who have been here for a long, long time, and newcomers bringing in their own fresh take on things. These talented groups of people are able to come together to make this team even stronger. We want our fans to know that when they see this logo, they are guaranteed to get a good game from Sonic Team.

This follows Sonic Frontiers’ director Morio Kishimoto hoping that the upcoming game bolsters the reputation of the studio. Confidence in Sonic Team has long been shaky within the fan community and especially outside of it. With Kishimoto approaching Frontiers as a generational shift in Sonic games, there is no time more pivotal for the studio to prove that its internal confidence is justified.

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A podcaster since 2008, GX originally founded The Spindash podcast, until joining Sonic Stadium's monthly Sonic Talk. He currently co-hosts the show and runs weekly streams on Stadium's Twitch channel at


  1. I like the new Sonic Team logo which still uses Classic Sonic as part of the Sonic Team logos.

  2. I really beleive it has happened.
    Sonic team feels passionate again and I really do believe they will be delivering better games now going forward.

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